2025: AI enhances personalized care; caregiver experience in the spotlight

Valerie Reich, vice president of healthcare strategy at Hero Digital, a customer engagement and process optimization firm, believes three primary changes will occur in the healthcare industry this year.

First, AI, thus far known in healthcare for creating efficiencies, will begin to play a big role in accelerating medical advancements and enhancing personalized care – without adding any burden to those providing the healthcare.

Second, patients will be looking for health systems that support them holistically as they increasingly understand the power of their health data, both in terms of its predictive capabilities and its ability to personalize treatment plans.

And third, the focus this year will expand to include the caregiver experience alongside the patient experience.

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