Standard Occupational Classification (SOC): Media and Communication Workers

Media and communication workers in the healthcare industry are responsible for creating, managing, and disseminating information and media within healthcare organizations. They can include roles such as:

Healthcare journalists and writers: These professionals write and report on healthcare topics for publications, websites, and other media outlets. They may also be responsible for creating patient education materials, such as brochures and website content, for healthcare organizations.

Graphic designers: These professionals create visual materials, such as brochures, posters, and infographics, to communicate information about healthcare services and programs to patients, staff, and the public.

Healthcare public relations and marketing professionals: These professionals are responsible for developing and executing communication strategies to promote the services and programs offered by healthcare organizations.

Medical Illustrators: These professionals create illustrations, animations, 3D models for medical and educational purposes.

Healthcare content creators: These professionals create content such as videos, podcasts, and other types of multimedia content to educate and inform patients, staff and the public about healthcare topics.

Healthcare social media managers: These professionals create, manage and measure the effectiveness of social media campaigns, ensuring that they align with the organization’s overall communication strategy.

Medical librarians: These professionals are responsible for maintaining and organizing medical information resources, including print and digital materials, to provide healthcare professionals with the information they need to make informed decisions.

As Media and communication Workers in healthcare may often overlap with other roles and have different titles depending on the size and structure of the healthcare organization they work in, but all of them focus on effectively communicating and disseminating information about healthcare services, treatments and health topics to the public and healthcare staff.