Marketing Campaign of the Year (Provider)

Awards

Published by
@ShahidNShah

2022 WINNER
Marketing Campaign of the Year

Advocate Aurora Health - Let's Live Well

Provider

Launched in the summer of 2021, the Let’s Live Well campaign reintroduced the Advocate Aurora Health brand to consumers as COVID-19 cases declined and vaccines became widely available. The campaign recognized that we had all been on pause, but encouraged consumers to be active participants in their health care journey. #LetsLiveWell was used as a simple, but powerful mantra that came to life in broadcast, out of home, digital and social.

This award recognizes the best marketing or PR campaign by a Health IT company this past year based on results achieved, creativity, innovation and visual/audio appeal.