‘Future-Focused’ Blue Ridge Hospice Expanding Footprint, Range of Services

Blue Ridge Hospice, headquartered in Virginia, is executing a meticulously planned strategy aimed at broadening its service portfolio and geographical footprint. CEO Cheryl Hamilton Fried underscores their deliberate steps towards value-based payment readiness, in conjunction with the essential expansion of their core hospice services. Currently, the organization diligently tends to the needs of approximately 300 patients on a daily basis, spread across a sprawling 2,200-square-mile territory encompassing urban, suburban, and rural domains. Notably, their commitment extends beyond traditional hospice offerings, encompassing palliative care and participation in the PACE (Program of All-Inclusive Care for the Elderly) sectors. As an entity unwaveringly oriented towards growth, Blue Ridge Hospice remains steadfast in its dedication to fulfilling an evolving mission that seeks to address the diverse healthcare demands of its extensive and varied clientele.