Building a Robust Virtual Care Toolbox to Engage Patients and Improve Outcomes

Organizations that want to achieve better communication must think beyond simple video visits and ensure all touchpoints — patient education materials, medication instructions, interactions with care circles and family members, mobile apps, etc. — incorporate personalization for each patient. Personalized, two-way communication empowers patients to feel actively engaged in and accountable for their own care, leading to better outcomes and higher satisfaction.

For providers, it’s about delivering more meaningful, proactive, and personalized care without increasing workloads, duplicating processes, or placing an additional burden on support staff. Meeting these goals requires harnessing multiple streams of data, including patient-generated data, across the care continuum in near real-time.

Building a strong digital foundation now supports immediate initiatives such as COVID-19 vaccine roll-out, as well as ongoing population health and quality goals designed to reduce care costs.